POI: Show #61

[Download Show #61 as MP3]

News

TV execs use the Nielsen ratings to gauge a show's success
But how do you gauge a show that hasn't aired yet?
Show promotions, trailers and clips that broadcasters are pushing on YouTube and other video sharing sites are getting more views than some shows do.
Television is reaching a milestone where online is veritably driving on air viewership.
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Microsoft Re-Brands "PlaysForSure" to "Certified for Windows Vista"
Here's the basic gist, What was once market "PlayForSure" is now marked as "Certified for Windows Vista"
This is confusing because while the new logo can be found on the latest version of the Zune player, not all the technologies are compatible with each other
PlayForSure was designed around a licensing model where you "rent" content, but it didn't always work on every device
Now with the destruction of PlayForSure for the new "Certified for Windows Vista" tag, this is going to cause even more confusing among customers
This is a perfect example of how Microsoft is not always in step with itself by keeping two completely separate DRM technologies active and then re-branding one is only going to end up ostracizing your customers.

Software / Hardware / Power Web Picks

A nifty looking re-design (looks like it will blend well with Vista's Aero Glass)
Adds the ability to place an icon in the Vista Sidebar for quick/easy access to the Messenger
Adds multiple possible view choices, select from a simple name only to a more detailed view for your contacts
Tabbed chat windows allow you have multiple chats going on in a single window

Editorial ("Power Up")

Talk about the video that you didn't want to be found
[Derek] Data Remanence - Left over data
[Koby] DoD (Department of Defense) deletion (DoD 5220.22-M) National Industrial Security Program (NISP)

POI